Reimagining Brand in Convenience Services
What is Pick Your Promotion?
Pick Your Promotion is an AI-powered engagement platform that uses a simple in-market QR code to instantly connect consumers to personalized promotions, and advanced algorithms to maximize consumer opportunity.
It gives recognition to each consumer’s preferences, behavior, and voice, to create relevant, one-to-one communication that drives engagement and lasting loyalty.
Our Current Landscape
Micro markets are underutilized, capturing only a fraction of potential traffic, as consumers see them as a necessity rather than a destination—while traditional loyalty programs fail to drive meaningful engagement.
76%
of people did not know what a micro market was
10%
of people had purchased an item from a micro market in the last 30 days, however 16% had purchased from a farmers’ market in the last 30 days
#1
financial concern remains inflation, consumers are exhausted with price hikes and looking for relief
1 NAMA SNAP & Consumer Preferences Survey, Bold Decisions, 2024. 2 Morgan Stanley Wealth Management Pulse Survey (October 2025).
How PYP Works
1
Every location, or group of locations, is supported by a dedicated micro-landing page and its own custom QR code.
2
Once scanned, consumers share how they discovered the market. The promotion is then unlocked and continues to evolve the more they engage.
3
Consumer scans the promotion at point of purchase to receive the discount immediately.
4
Every time a consumer visits the market, they can scan the QR code to access new promotions and unlock additional rewards and prizes through social media gamification.
The Social Media Influence
Pick Your Promotion drives consumers to the micro market through custom local and national social media campaigns that connect consumers directly to the workplace, turning authentic content into measurable foot traffic and real sales.
Your brand is featured in authentic workplace content by trusted workplace influencers whose combined reach extends to highly engaged, employed audiences with strong purchasing power.
- 58% discover new products through social media & influencer content
- 49% make purchases daily, weekly or monthly because of influencer posts
- 69% of consumers trust recommendations from influencers more than traditional ads
1 Sprout Social. (2024, April 25). New research reveals influencers significantly drive purchasing decisions. 2 ZipDo. (2026). Influencer marketing statistics. 3 Sociallyin. (2026). Influencer marketing statistics.
What PYP Delivers
Two-Way Communication
Total customization to each location including personalized messaging, real-time promotions and tailored ongoing communication
Expanded Reach
Expanding reach beyond what operators can do alone within a niche influencer community for sustained growth
Complete Coverage
Management of all aspects from start to finish including the platform, social media, promotion coordination, and engagement
Measurable Growth
Driving higher spend per visit and increased visit frequency, making the market more visible, relevant, and the preferred destination